{"id":4522,"date":"2024-02-15T10:29:43","date_gmt":"2024-02-15T01:29:43","guid":{"rendered":"https:\/\/blog.since2020.jp\/?p=4522"},"modified":"2024-02-15T10:29:43","modified_gmt":"2024-02-15T01:29:43","slug":"keyword-trend-based-budget-allocation","status":"publish","type":"post","link":"https:\/\/since2020.jp\/media\/keyword-trend-based-budget-allocation\/","title":{"rendered":"Google\u30c8\u30ec\u30f3\u30c9\u3092\u5229\u7528\u3057\u305f\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u6708\u9593\u4e88\u7b97\u914d\u5206\u6226\u7565"},"content":{"rendered":"\n<p>\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306b\u304a\u3044\u3066\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u30c8\u30ec\u30f3\u30c9\u3092\u5206\u6790\u3057\u3001\u6708\u9593\u4e88\u7b97\u3092\u52b9\u7387\u7684\u306b\u914d\u5206\u3059\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n<h2>\u306f\u3058\u3081<\/h2>\n<p>\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306b\u304a\u3051\u308b\u4e88\u7b97\u914d\u5206\u3092\u6700\u9069\u5316\u3059\u308b\u4e0a\u3067\u3001Google\u30c8\u30ec\u30f3\u30c9\u306f\u5f37\u529b\u306a\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\r\n<p>\u5e02\u5834\u306e\u52d5\u5411\u3084\u6d88\u8cbb\u8005\u306e\u8208\u5473\u304c\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u53cd\u6620\u3055\u308c\u308b\u305f\u3081\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u30c8\u30ec\u30f3\u30c9\u306e\u5206\u6790\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001Google\u30c8\u30ec\u30f3\u30c9\u3092\u4f7f\u3063\u305f\u5206\u6790\u65b9\u6cd5\u3068\u3001\u305d\u308c\u3092\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u6708\u9593\u4e88\u7b97\u914d\u5206\u306b\u6d3b\u304b\u3059\u65b9\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\r\n<p><!-- notionvc: 3bd235a5-1525-4989-981e-2915b96ff478 --><\/p>\n\n<h2>\u30c8\u30ec\u30f3\u30c9\u3067\u306e\u5206\u6790\u65b9\u6cd5<\/h2>\n<p><strong>\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u9078\u5b9a<\/strong><\/p>\r\n<p>\u5206\u6790\u3057\u305f\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u6c7a\u3081\u307e\u3059\u3002\u4e00\u822c\u7684\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u304b\u3089\u5177\u4f53\u7684\u306a\u9577\u5c3e\u30ad\u30fc\u30ef\u30fc\u30c9\u307e\u3067\u3001\u8907\u6570\u306e\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3067\u691c\u8a3c\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u4eca\u56de\u306f\u300c\u5f15\u8d8a\u3057\u300d\u3068\u3044\u3046\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u5b9f\u65bd\u3057\u307e\u3059\u3002<\/p>\r\n<p><strong>Google\u30c8\u30ec\u30f3\u30c9\u3067\u691c\u7d22<\/strong><\/p>\r\n<p>\u691c\u7d22\u3057\u305f\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5165\u529b\u3057\u300c\u8abf\u3079\u308b\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\r\n<p><!-- notionvc: 5c5099f2-2758-47d0-a742-9e9f7b1aad69 --><\/p>\r\n<p><img decoding=\"async\" src=\"https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.37.38-scaled.jpg\" alt=\"\" width=\"2560\" height=\"971\" class=\"alignnone size-full wp-image-4523\" srcset=\"https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.37.38-scaled.jpg 2560w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.37.38-300x114.jpg 300w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.37.38-1024x388.jpg 1024w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.37.38-768x291.jpg 768w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.37.38-1536x583.jpg 1536w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.37.38-2048x777.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\r\n<p>https:\/\/trends.google.co.jp\/trends\/<\/p>\r\n<p>&nbsp;<\/p>\r\n<p><strong>\u671f\u9593\u306e\u9078\u629e<\/strong><\/p>\r\n<p>\u4eca\u56de\u306f\u300c\u5f15\u8d8a\u3057\u300d\u3068\u3044\u3046\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u691c\u7d22\u3057\u307e\u3057\u305f\u3002<\/p>\r\n<p>\u5b9f\u969b\u306b\u3044\u3064\u9700\u8981\u304c\u3042\u308b\u306e\u304b\u3092\u898b\u308b\u969b\u306b\u3001\u9577\u3081\u306b\u3068\u308a\u30c8\u30ec\u30f3\u30c9\u3092\u8abf\u3079\u3066\u307f\u307e\u3059\u3002<\/p>\r\n<p><!-- notionvc: 6bce6104-0962-4d1c-b8f9-ea29a40c0d9b --><\/p>\r\n<p><img decoding=\"async\" src=\"https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.38.59-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1374\" class=\"alignnone size-full wp-image-4524\" srcset=\"https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.38.59-scaled.jpg 2560w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.38.59-300x161.jpg 300w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.38.59-1024x550.jpg 1024w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.38.59-768x412.jpg 768w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.38.59-1536x824.jpg 1536w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.38.59-2048x1099.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\r\n<p>&nbsp;<\/p>\r\n<p><strong>\u30c8\u30ec\u30f3\u30c9\u306e\u5206\u6790<\/strong><\/p>\r\n<p>\u671f\u9593\u30922014\u5e741\u67081\u65e5\u301c2024\u5e741\u67081\u65e5\u306e10\u5e74\u306b\u7d5e\u3063\u305f\u7d50\u679c\u3067\u3059\u3002<\/p>\r\n<p>\u8d64\u304f\u56f2\u3063\u3066\u3044\u308b\u90e8\u5206\u304c\u3001\u30c8\u30ec\u30f3\u30c9\u3068\u3057\u3066\u691c\u7d22\u6570\u304c\u5897\u3048\u3066\u3044\u308b\u306e\u304c\u898b\u3048\u307e\u3059\u3002<\/p>\r\n<p>\u5b9f\u969b\u306b\u3001\u6bce\u5e742\u6708\u30683\u6708\u306b\u691c\u7d22\u6570\u304c\u5897\u52a0\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u5206\u304b\u308a\u307e\u3059\u3002<\/p>\r\n<p><img decoding=\"async\" src=\"https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.42.42.png\" alt=\"\" width=\"2380\" height=\"1288\" class=\"alignnone size-full wp-image-4525\" srcset=\"https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.42.42.png 2380w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.42.42-300x162.png 300w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.42.42-1024x554.png 1024w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.42.42-768x416.png 768w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.42.42-1536x831.png 1536w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.42.42-2048x1108.png 2048w\" sizes=\"(max-width: 2380px) 100vw, 2380px\" \/><\/p>\r\n<p>&nbsp;<\/p>\r\n<p><strong>\u305d\u306e\u4ed6<\/strong><\/p>\r\n<p><strong>\u5730\u57df\u306e\u8a2d\u5b9a<\/strong><\/p>\r\n<p>Google\u30c8\u30ec\u30f3\u30c9\u3067\u306f\u3001\u7279\u5b9a\u5730\u57df\u306b\u7126\u70b9\u3092\u5f53\u3066\u305f\u30c8\u30ec\u30f3\u30c9\u5206\u6790\u304c\u53ef\u80fd\u3067\u3059\u3002\u81ea\u793e\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306b\u5408\u308f\u305b\u3066\u3001\u3053\u308c\u3089\u306e\u6761\u4ef6\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\r\n<p>\u65e5\u672c\u306e\u5834\u5408\u3001\u90fd\u9053\u5e9c\u770c\u307e\u3067\u5730\u57df\u3092\u9078\u629e\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\r\n<p><!-- notionvc: 0eb00c9a-2cb5-4644-af44-1d2b49626f5f --><\/p>\r\n<p><img decoding=\"async\" src=\"https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.48.18.png\" alt=\"\" width=\"2726\" height=\"1046\" class=\"alignnone size-full wp-image-4526\" srcset=\"https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.48.18.png 2726w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.48.18-300x115.png 300w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.48.18-1024x393.png 1024w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.48.18-768x295.png 768w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.48.18-1536x589.png 1536w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.48.18-2048x786.png 2048w\" sizes=\"(max-width: 2726px) 100vw, 2726px\" \/><\/p>\r\n<p>&nbsp;<\/p>\r\n<p><strong>\u30ab\u30c6\u30b4\u30ea\u30fc\u306e\u9078\u629e<\/strong><\/p>\r\n<p>\u30c8\u30ec\u30f3\u30c9\u3092\u8abf\u3079\u308b\u5546\u6750\u306b\u3088\u3063\u3066\u306f\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u8abf\u3079\u305f\u969b\u306b\u95a2\u4fc2\u6027\u306e\u4f4e\u3044\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u3088\u308a\u6b63\u78ba\u306a\u30c8\u30ec\u30f3\u30c9\u30c7\u30fc\u30bf\u3092\u5f97\u308b\u305f\u3081\u306b\u3001\u5206\u6790\u3059\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u95a2\u9023\u3059\u308b\u30ab\u30c6\u30b4\u30ea\u30fc\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u95a2\u9023\u6027\u306e\u4f4e\u3044\u30c7\u30fc\u30bf\u306e\u5f71\u97ff\u3092\u6392\u9664\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\r\n<p><!-- notionvc: 7a6f5e2d-48c6-4deb-86ba-d57729be4790 --><img decoding=\"async\" src=\"https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.50.09.png\" alt=\"\" width=\"2292\" height=\"1004\" class=\"alignnone size-full wp-image-4527\" srcset=\"https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.50.09.png 2292w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.50.09-300x131.png 300w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.50.09-1024x449.png 1024w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.50.09-768x336.png 768w, https:\/\/since2020.jp\/media\/wp-content\/uploads\/2024\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-02-09-9.50.09-1536x673.png 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